Physical Wellness

Tricking People To Eat Healthier: Research Finds Out How To Make People Consume More Vegetables

By Ivy Greene | Update Date: Jun 29, 2017 08:56 PM EDT

According to a new research, there is a way to make people eat healthier. It is as simple as tricking the mind into believing that healthy food is as delectable as their junk counterparts. Read on and learn about this easy strategy.

How To Make People Eat Healthier?

According to USA Today, researchers at Stanford found out that individuals are more enticed to get and eat food with descriptions that sound mouthwatering, compared to plain ones. A recently published study revealed that more diners at a university cafeteria picked healthy food with the "indulgent" labels.

For example, beets were more likely to be picked up when they were named "dynamite chili and tangy lime-seasoned beets," as opposed to just plain "beets." "Healthy foods are marketed and labeled in a way that focuses on health properties," said Bradley P. Turnwald, lead author of the study. Turnwald added that food is "marketed on taste and indulgent properties."

The researchers looked into restaurant menus, examining the usual adjectives used to label rich but not so healthy foods like pizza and burger. They gathered a few and named vegetables in the same manner: sweet potatoes as "zesty ginger-turmeric sweet potatoes" and green beans were renamed "sweet sizzlin' green beans and crispy shallots."

How Did Indulgent Labeling Help? 

Generally, 25% more diners chose the vegetables with their new labels. Also, the study found out that healthy labels potentially turned off diners.

Per CBS News, when it came to the total amount of vegetables served per day, indulgent labeling made people choose 16 percent more vegetables than those which are named healthy. This is 23 percent more than basic and 33 more than when the same dishes had healthy restrictive labels.

Has this trick worked on you to eat healthier? Let us know your thoughts in the comments section below.

© 2024 Counsel & Heal All rights reserved. Do not reproduce without permission.

Join the Conversation

Real Time Analytics