Search Here

Psychologists have uncovered a straightforward method to boost social likability, centered around the nuanced use of facial expressions. Beyond facilitating favorable first impressions, these findings from Nottingham Trent University suggest deeper implications for human evolution.

Research published in Scientific Reports from Nottingham Trent University highlights the pivotal role of facial expressions in shaping interpersonal perceptions.

The study, conducted in two phases, initially involved 52 participants engaging in semi-structured video calls to capture their spontaneous reactions to various scenarios. The individuals were then prompted to display specific facial expressions aimed at achieving social objectives such as appearing friendly or expressing disagreement tactfully.

Participants' facial expressivity was subsequently evaluated, and video clips were reviewed by a panel of 170 observers who rated the participants on both readability and likability.

In a broader analysis, researchers examined an extensive dataset comprising unscripted video conversations among 1,456 strangers. These interactions provided further evidence linking facial expressiveness to perceived likability.

Results consistently showed that individuals with more expressive faces tended to receive higher likability ratings. According to Eithne Kavanagh, a psychology research fellow and the study's lead author, this preference may stem from the predictability that expressive individuals afford.

"If we are able to read another person well because they are communicating their inner thoughts and states through facial expression, then we should be able to navigate that social relationship better, and possibly form a better social bond with them," Kavanagh explained to Newsweek.

The study marks a pioneering effort in analyzing facial expressiveness within real-world contexts, revealing its positive correlation with social outcomes.

Kavanagh emphasized, "Our evidence shows that facial expressivity is related to positive social outcomes. It suggests that more expressive people are more successful at attracting social partners and in building relationships. It also could be important in conflict resolution."

The origins of varying degrees of facial expressiveness remain somewhat enigmatic, potentially developing early in life and correlating with several personality traits.

Kavanagh noted, "Our research shows that people who are more facially expressive also seem to be more agreeable, extraverted and neurotic," suggesting these traits contribute to enhanced social bonding strategies.

Bridget Waller, professor of psychology at Nottingham Trent and senior study author, stressed the evolutionary significance of these findings.

"This research is important in evolutionary terms as it may explain why humans have developed more complex facial expression than any other species," Waller stated. "It helps us to create stronger bonds and better navigate the social world."

For individuals curious about their own facial expressivity, Kavanagh recommended recording video interactions to objectively assess facial movements like smiling, eyebrow raises, or nose wrinkles compared to others.