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March Madness and Vasectomies Go Hand in Hand?

By Cheri Cheng | Update Date: Mar 22, 2013 10:01 AM EDT

When people think of March Madness, brackets, cheering, and favorite basketball teams are three of the main things fans focus on. But now, fans might have one more thing to consider other than hoping that their teams win, vasectomies. According to some urologists, the frequency of vasectomies, a 20-minute procedure in which the male is sterilized, increases significantly in March.

Vasectomies require outpatients to rest for around two to three days without doing any heavy lifting and/ or sex. This scenario, for some men, is the perfect way to get out of work, relax on the couch, and watch some college basketball. According to a Cape Cod clinic in Massachusetts, this scenario plays out more often than one would think.

"We want the patient to rest for two to three days after the procedure. This way they can put their feet up, watch a game and have a pizza," the practice coordinator for Urology Associates of Cape Cod, Evan Cohen stated. The clinic is also known for throwing in a free pizza per vasectomy.

Cohen stated that when the practice started the free one-topping large pizza deal for men just last year, the business was boosted by 22 percent. The patients would come in for less than half an hour and leave with a coupon to Surf's Up Pizza & Seafood. Cohen stated that they started the pizza deal after realizing that vasectomies seem to peak in March, and now, the extra promotion only makes business that much sweeter for both the clinic and the patient.

"We're not sure why...[men] want to get this kind of elective procedure done and out of the way before the [summer] season gets into full swing," Cohen reasoned as to why vasectomies are popular around this time of the year.

Cohen and the clinic have called this deal the "March Madness deal," which lasts till the end of the NCAA basketball tournament, and he stated that about 30 men have already signed up. 

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